What is your motivation? What make you unique? Why should someone buy into your brand as opposed to someone else’s? Talent is only one part of the equation.
From the construction of an artist’s sound to image branding, media training to contracts, photo shoots and more, it takes development and action steps to bring a project to fruition. This process is necessary to take an artist from open mics to arenas, a clothing line from drawings to fashion week, and a brand from idea to reality.